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Three Questions Before You Hand a Job to an AI Agent: A Farnham Business Worksheet

A short worksheet for cafes, pubs, garages, salons and agents: which jobs to hand over first, which to keep, and a private session to build them.

Pick jobs that follow the same steps each time, where the worst mistake is small and the information is written down. Dean Keating, who publishes Farnham Direct, offers a 2-hour private session (£397 including VAT, on Zoom or in person in Hampshire and Surrey) where you build agents for two or three of your own jobs.

Farnham Direct Editorial23 October 2026

Start with the Monday-morning pile

Open your inbox on a Monday and count what is waiting that a person did not need to write: booking enquiries, supplier replies, review responses, the post you meant to put out on Friday. The listings in this directory suggest how common that is. Of the 418 businesses here, 120 are cafes, pubs and restaurants, 53 are garages, about 100 are hair, beauty, nail and barber businesses, and 35 are estate agents. Very different days, very similar piles.

This is a worksheet more than an essay. Three questions, then a short list of jobs that tend to survive them, then a way to get one running.

Question one: does the job follow the same steps each time?

If you could write the steps on a card for a new starter, an AI agent can probably be given the same card. Replying to a table request, confirming a service slot, sending a viewing reminder: all of them have steps. Deciding whether to refuse a difficult customer does not, and should stay with you.

Question two: what is the worst thing it could send?

Be blunt. A wrong opening time is annoying. A wrong price or a promise about a refund is expensive. Sort your jobs by that worst case. Low-risk jobs can eventually send by themselves; the rest are drafted for your approval, every time.

Question three: where does the information live?

An agent is only as good as what it can see. Opening hours, a price list, last week's bookings and your usual wording all need to be written down somewhere it can reach. This is the dull part, and it is also where most of the value comes from.

Jobs that tend to pass all three

  • Hospitality: answering booking and private-hire enquiries, writing the weekly specials post and email, drafting replies to reviews for you to edit.
  • Garages and trades: collecting the details of a fault or a job from a first message, drafting the estimate, sending the "your car is ready" or "we're on our way" note.
  • Salons and barbers: rebooking messages, gentle reminders, a reply to the "do you have anything Saturday?" message.
  • Estate agents: viewing reminders, chasing a missing document, a weekly summary of where each enquiry stands.

You may spot a job of your own that is not on this list. That is normal; the list only shows the pattern.

Doing it beside someone

The sticking point is rarely the idea. It is writing the card, choosing the stop points and checking the first outputs. People who work on this with a person next to them tend to get further in an afternoon than they do in a month alone.

Dean Keating, who publishes this directory, offers a two-hour private session built around exactly that. Details, kept brief:

  • Just you and Dean, for 2 hours.
  • You choose two or three of your own jobs. Dean helps you build agents for them in Claude or ChatGPT while you watch and steer, using your real material.
  • Your finished setup and prompts sit in your own account afterwards.
  • It costs £397 including VAT and is for business use, so the buyer is a business.
  • Zoom reaches anywhere in the UK. In person means his Waterlooville office or your premises in Hampshire and Surrey.

Dean is based in Horndean, Hampshire. He runs his web agency and his directory network on AI agents (more than 100 defined roles), working to one rule: the AI does the repeat work, a person sets the rules and approves what matters. Nothing here promises a saving; that depends on what you decide to hand over. The booking page shows the live date, handles payment through Stripe, and Dean confirms the time afterwards.

Before you decide, read his profile on this site, or the guide to starting with AI as a small business.

About this guide

Farnham Direct is published by Dean Keating, and the session above is his own product. So this page is a labelled advertisement from the publisher, not a neutral review and not a paid placement.

From the publisher of Farnham Direct

Book a 2-hour AI session with Dean Keating

£397 including VAT, for business use. On Zoom, at your business in Hampshire or Surrey, or at his Waterlooville office. From Dean Keating, who publishes this site; this is his own offer, not a paid placement.

See dates and book →

Frequently asked questions

Which job should a Farnham business give to an AI agent first?
Choose one that repeats with the same steps, carries little risk if the wording is slightly off, and relies on information you can write down, such as opening hours, a price list or your usual replies.
Which jobs should I keep for myself?
Anything involving a judgement about a person or money: refunds, disputes, final prices and difficult customers. Agents can prepare the facts, but you decide.
Is the session only for hospitality and trades?
No. The examples in this guide come from the kinds of business listed here, but the session works on whatever jobs you bring, as long as you are running a business.
How long is the session, and what does it cost?
Two hours, one to one, at £397 including VAT, for business use. The booking page shows the next date and takes payment through Stripe.
Is this guide independent?
No. Dean Keating publishes Farnham Direct and sells the session, so this page is his own labelled advertisement and not a paid placement.
AI agentsAI for small businessDean KeatingFarnhambusiness admin

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